Nicotine pouches are small, white pouches that are designed to be placed under your top lip. They come in a wide variety of different flavours and nicotine strengths, ranging from 1.5mg per pouch to 20mg and more. These flavours can include berry flavour, mint, citrus, herbal and more. 

Nicotine pouches have recently grown in popularity, fast becoming one of the main choices for those seeking a new nicotine alternative. They are completely tobacco-free and smoke-free, making them one of the most discreet nicotine delivery methods on the market. 

Still unsure? Visit our beginner’s guide to nicotine pouches for a more detailed breakdown on nicotine pouches.

It’s important to note that nicotine pouches and snus are not the same thing. In fact, Snus is illegal in the UK whereas nicotine pouches are legal. Despite this, nicotine pouches are often referred to as snus. This is largely due to the fact that they are very similar in appearance and use, both available in pouches and are placed underneath your gums. 

As such, snus has become a term that many use to refer to nicotine pouches. However, the main difference between them is that nicotine pouches are 100% tobacco-free, whereas Snus is made from ground tobacco leaves. 

Another reason for nicotine pouches being referred to as snus is that snus has been around for a very long time, having first been manufactured in Sweden in the early 18th century. 

A ban on sale of oral tobacco products was brought into the UK in 1992 by the Tobacco Products Directive (TPD), following concerns about the health risks associated with smokeless tobacco. As such, snus is illegal to sell in the UK and cannot be found on our website, or any others.

Nicotine pouches typically last up to a maximum of 1 hour. They are typically most effective after 30 minutes, having been given ample time to release their nicotine into your bloodstream. Towards the hour mark, you may start to feel the nicotine experience weakening and the flavour diminishing. At this point, you may want to remove the nicotine pouch in place of a new one.

Nicotine pouches are an easy to use nicotine product, requiring little to know knowledge to use it unlike other tobacco-free, nicotine alternatives. Remove a single nicotine pouch from the container and place it underneath your top lip, between your gum and your cheek.

You will almost immediately begin to taste the flavour, with the nicotine sensation beginning shortly after. The intensity of the nicotine sensation will depend on the strength, with higher strengths delivering a more intense effect. 

You can leave the nicotine pouch in your mouth for as little or as long as you’d like up to around a maximum of an hour. It’s important to use just one pouch at a time in order to get the desired nicotine effect.

The amount of time nicotine pouches take to kick in can vary from person to person. Typically, the effects begin to take place 5 to 10 minutes, however some people may start to feel the effects sooner depending on the strength and their nicotine tolerance. 

Because the nicotine is absorbed through the lining of your gums and into your bloodstream, the effects can be felt faster than other methods such as vaping or nicotine gum.

The full effect can vary depending on how much nicotine is in the pouch and your tolerance to nicotine. For someone who’s used to nicotine, the effects may take a little longer or feel stronger at first. For those who are new to nicotine, the effects can be felt faster and feel more intense,

If you're trying one out for the first time, it's a good idea to start with a lower nicotine strength to gauge how your body reacts.

Determining the correct nicotine strength for you is important to ensuring you have a satisfying experience. For those who are new to nicotine pouches, we recommend starting off with a light strength between 1.5mg and 6mg. From there, you can slowly increase the nicotine strength if needed until you feel a level that feels most comfortable and delivers the desired feel. 

For those who are transitioning from smoking, you may want to start with a medium strength or high strength. If you were a particularly heavy smoker or long-term vaper who used high nicotine strengths, you may want to look at high strength, extra strong or ultra strong nicotine pouches. However, this is all dependent on how much nicotine your body is used to so it may be necessary to lower the strength if it feels too intense.

If you’re an ex-smoker or experienced vaper but still unsure, we recommend starting lower and working your way up until you feel comfortable with the product.

As of now, nicotine pouches must be discarded in the general waste. However, brands are starting to work on ways to make the pouches recyclable. The cans or containers of nicotine pouches can be recycled.

Nicotine pouches are not designed to be chewed or swallowed. Chewing them could cause the pouch to break open too quickly, resulting in an unpleasant experience and the pouch being ruined. As nicotine pouches are designed to be placed between your gum and top lip, they will naturally release nicotine and flavour over a period of time. 

No, nicotine pouches are not designed to be reusable. They have a certain amount of nicotine and flavouring, that typically last up to a maximum of 1 hour. Eventually, you will start to feel the taste fade and the nicotine effects wearing off. 

At this point, either dispose of the nicotine pouch or you can place it in one of the cleverly designed catch lids in the can to store until you’re ready to dispose of it.

The number of nicotine pouches you can use in a day depends on several factors, such as your tolerance to nicotine, the strength of the pouches, and how often you’re using them.